Master of Business Administration (Entrepreneurial Management)

Unity College, in association with the Entrepreneurship Institute Australia (EIA), offers students from all around the world the opportunity to come to London to study a postgraduate programmed specialising in entrepreneurial management. EIA is based in Adelaide, South Australia and is accredited by the South Australian Government under the Australian Qualifications Framework to offer undergraduate and postgraduate courses but also recognised by the DfES as a genuine provider of Degree Status programmes.

Programme Overview 

The MBA (Masters of Business Administration) degree is probably the world’s best known and most widely recognised postgraduate degree. In recent years the MBA degree has become the foremost academic qualification for managers. Research has shown that the award of the MBA assists the personal development of managers as well as benefiting their career and professional life.

The programme encourages applications from individuals from all walks of life, and from all organisational, cultural and working backgrounds: engineers, accountants, and legal practitioners, those in the caring professions and other technically based professionals, can all benefit from the experience of the MBA. Indeed, the programme is rooted in the belief that the wider the range of course members' backgrounds and experiences the more it aids the learning process. This is since they can then bring their real life, practical experiences into the lecturing and seminar environment in best determining the solutions in case study exercises.

The Entrepreneurial MBA is designed for those who want to be the best prepared in their profession as entrepreneurs in their own right or as corporate entrepreneurs. Specifically aimed at working adults and university graduates with limited work experience, it combines the convenience of directed reading with the participant/faculty interaction  that comes with intensive workshops.

The Entrepreneurial MBA offers an intensive, stimulating and challenging learning experience that will not only provide you with a broad foundation of knowledge in the main management disciplines, but also allow you to reflect on your professional practice and personal development and pave the way for assuming a senior strategic role in your organisation.

There are three main benefits to you:

On successfully completing the programme you will be able to:

The MBA course has been designed to:

provide participants with knowledge of a broad range of management issues to enable them to become effective entrepreneurial managers.

reinforce action learning through entrepreneurial management assignments.

enable participants to learn the action research method through the entrepreneurial project.

Mode: Full-Time (1 Year) 16-21 hrs a week

Commencement: September and January of every year

Course Content

The course comprises of the 12 modules. The learning approach uses lectures, video presentations, case studies, group discussions and directed reading. As the action-oriented learning approach is used in the delivery of the programme, participants are able to maximise their entrepreneurial management skills and potential by completing the practical assignments and examinations and in concluding the programme with the Practical Entrepreneurial Project thereby applying theory to practice. The course work, assignments, examinations and Entrepreneurial Project will normally be completed in 12 months.

The modules are as follows:

Entrepreneurship: The objective of the module is to provide participants with an in-depth knowledge of the concept of entrepreneurship in the context of entrepreneurs, entrepreneurial organisations and entrepreneurial countries.

New Venture Creation: This module features the process of creating successful new ventures, including evaluating opportunities, designing strategies, forming the entrepreneurial team and developing strategies for financing.

Entrepreneurship and Globalisation: This module is designed to expand the participant’s understanding of the role of entrepreneurs in global business development. The module will also examine issues in operating across international borders in a global context.

Franchising: The objective of this module is to provide participants with the concepts, dimensions and processes of franchising and licensing.

Strategic Human Resource Management: This module provides an understanding of the formal relationship between the employer and employee and the techniques and methods aimed at making the relationship more effective.

Leadership and Organisational Behaviour: This module will provide the participants with a systematic study of how individuals and groups behave within an organisational setting and the impact of leadership on this behaviour.

Strategic Management: The aim of this module is to provide the participant with an in-depth knowledge of the principles and practice of corporate strategy formulation built around a systematic approach to strategic management.

Strategic Marketing: This module is designed to provide participants with an in-depth knowledge of the marketing concept and the major principles, techniques and theories relating to the strategic practice of marketing, including the development and implementation of competitive marketing strategies.

Strategic Legal Issues: The objective of this module is to provide the participants with an awareness and understanding of the critical legal issues that relate to an organisation, thus enhancing the formulation and implementation of strategies for the organisation.

Strategic Operations Issues: The aim of this module is to provide participants with an in-depth knowledge of strategic operations issues that are critical for the operations of an organisation, to the end that the operations may become more efficient and effective.

Strategic Finance Issues: The module is designed to prepare participants for effective and efficient planning and management of financial and resource requirements and targets. The module is adapted for specific requirements of government, non-profit and entrepreneurial organisations.

Entrepreneurial Project: The objective of this module is to enable participants to undertake a major entrepreneurial project. They will use their knowledge of action research as a method of implementing the project and record the process.

Assessment

For each module, participants will complete an assignment and an examination. For the Entrepreneurial Project, the participants will complete a major assignment comprising

a real-life entrepreneurial / entrepreneurial venture where the participants utilize the skills gained during the specialized programme to undertake hands-on research in a new business enterprise or an existing workplace.

Entry requirements

For admission into the MBA (Entrepreneurial Management) , applicants normally must have:

q       Applicants who do not satisfy the above criteria may be entitled to do the MBA (Entrepreneurial Management) on a stage by stage basis if they have:

1)A qualification deemed equivalent to an Australian Advanced Diploma;

2)Relevant specialised professional or technical qualifications deemed acceptable to EIA’s Registrar; or

3)A minimum of 3 years verifiable experience and learning deemed relevant to course by EIA’s Registrar. 

A suitable level of English proficiency can be demonstrated by the applicant if the applicant has:

q       completed studies at a tertiary level and the medium of instruction was in English;